Did you find the Outward Facing Webinar Video helpful? Want to dive deeper into your branding, messaging, marketing strategy and techniques? Wonderful!
WHY THIS IS IMPORTANT:
Bottom line, client acquisition is all about attraction and association! If you don’t get your brand and message right, everything else hardly matters. The right client base is the lifeblood of your firm. Get your marketing right, the revenue, resources, and caliber of work fall into place so much easier.
If you know your brand identity, website, messaging, and online presence need work and are seeking clarity and know-how, this course is for you. Or if you are consistently attracting clients that are not in alignment with the level of service you provide or don’t value the quality in which you provide it, this is a sign your brand is sending the wrong message. This course to attract a better clientele.
I’ve designed this course to help you to move forward with your branding with a high level of competence and confidence. Understanding the best way to approach your brand and how it shows up involves everything from logo, messaging and online presence. I see so many business owners in limbo or feeling underwhelmed or frustrated by the results of their brand and marketing efforts. These are all signs that you need more clarity and solid techniques for developing your brand in a way that not only resonates with who you are, but is EFFECTIVE at attracting the clients you serve best and want to work with.
Whether you are getting started or in the process of revamping your brand, website, marketing and the like, this course will help you tremendously.
THE RESULTS OF THIS COURSE:
1. Understand how your brand translates into the real world
2. You’ll have the tools and language to guide your design team well, saving time, money and frustration
3. You’ll have a measuring stick to gauge all marketing matters with confidence going forward
4. You’ll have key parts of your messaging done and be well equipped and clear about the copy on your website
5. You’ll have a great foundation for up-leveling your client experience
6. You’ll have the clarity you need to go lateral with your brand, like product or other services.
7. Having completed the course, you’ll gain access to Julia for 1-on-1 consulting where she will work with you and help you perfect your brand and marketing.
HOW DOES IT WORK?
The course comes with a workbook, video trainings, valuable business documents and an invitation to a 2-hour live Q&A session with Julia Molloy.
There are several training videos and lots of worksheets and homework for you to do. Just follow along at your own pace.
When you sign up, you’ll be sent a welcome letter with a link via email to your online classroom. Simply follow along each lesson. Print out the documents, watch the videos and do your homework. When you’re done, sign up for the next live Q&A session, given monthly. It’s as easy as that. Also, when you’re done you will receive access to one-on-one consultation with Julia Molloy to help you perfect your branding and make sure you’re on the right track.